SHORT COURSES

Mode of Delivery

30% Lecture​

65% Hands-On Practical

5% Group Discussion

Facilitation

Min No.of Students : 5

Max No.of Students: 12

Learning Outcome

  • What is Digital Advertising?

  • The difference between Digital Advertising and Digital Marketing

  • Advantages & Disadvantages of Digital Advertising

  • Knowing your target audience

  • Case Study

  • BONUS: The 4 "A" Methodology

  • Types of online advertisement

  • Display Advertising

  • Banner Ads

  • Video Ads

  • Search Engine Marketing

  • Social Media

  • Using the right platforms

  • Create a powerful campaign

  • Generating great headlines

  • Call to Action

  • Track and Analyse Online Advertising Analytics

  • Re-Adjustment on your campaign

Final Project

  • Come up with an Advertising Campaign based on the 4 "A"s.

  • Create 1 social media account to upload your Campaign.

         Next recommended course >

         Beginner: 5 Ways to Strategize your Business Digitally
         Professional: Digital Marketing (Coming Up)

What will you bring home?

Certificate

Certificate of Achievement

"It is not about what certificate you have attained, but rather, it is the fun and practical learning experiences that you can apply in your work or life."

After Course

  1. Study Materials

  2. Retention of skills based on 65% HANDS-ON practical in class

  3. Road map of the step-by-step process

  4. Completion of your own ad campaign.

  5. Able to email me after the course for FREE consultation.

Friendly Meeting

  • Held on every end month, to share new ideas, experiences and have fun exploring.

Date: 7-8 Nov 2019 (Thurs- Fri)   |   Time: 9.30am - 5.30pm   |   Venue: Central, To be confirmed.


*Next Available Date: 9-10 Nov 2019, Sat-Sun

NOTE: 2nd day: 9.30am - 1.00pm

ABOUT THE TRAINER

Wynn, the founder and Visual Consultant of LinkingGaps with nearly
20 years of experiences in Graphic and Web Designing,
holds a Diploma in Visual Communications in NAFA. Because of her passion to share knowledge and skills, she later took an Advanced Certificate in Training and Assessment (ACTA) from Institute of
Adult Learning and then 
WSQ Specialist Diploma in Leadership
and People Management.

Apart from this, Wynn is a patient, approachable and passionate IT trainer 
in a Computer School. She loves to use different methodology and examples to teach different people as she believes everyone has their own style of learning. Thus, this can actually inspire and bring out individual's uniqueness and innovative characteristics, something that they would NEVER THOUGHT they COULD do it before!

"Sometimes it is NOT ONLY about the skills, but rather who you are and
who you can be!"

So enjoy a fruitful journey with this wonderful lady...

BOOK NOW
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LinkingGaps is a Graphic & Web Design Company based in Singapore. Our Services include Corporate Identity, Marketing Collaterals, Online Design and Short Courses. 

© 2020 by LINKINGGAPS.

Tel: (+65) 8826 3988